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The Social Media Influencer Economy and Theological Education

Walker Tzeng

In this conversation, Walker Tzeng (Executive Director of World Evangelical Theological Institute Association) presents on the social media influencer economy and its potential use in the future of theological education. Tzeng writes, “The rapidly maturing social media influencer economy has created a wide range of million dollar social media juggernauts and niche influencers making full time living with small audience bases. In this presentation, learn how these influencers systematically build their audiences with viral content and then monetize their audience with premium content, private forums, seminars, merchandising, live stream donations, and other strategies.” Please enjoy this exciting conversation! This discussion was originally published on April 15, 2019

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